This is all very disappointing, but let's be honest, this has got to be nearly impossible to control. Beyond that, these Universities are already making so much money off of the major sports that I honestly think the kids should be able to be paid. This is a free market, after all (unless you're the NCAA), so I guess for me, I'd like to see our law enforcement agencies working to bust sex traffickers and drug dealers instead of worrying about college kids trying to earn some money for services rendered.
And as far as letting parents pay to get their non-athletic kids placed on college teams goes, I say go for it. If a university wants to water down their team with untalented kids to get some cash, more power to them. Just make it all legal and get it out in the open. In the long run, teams that do this will pay a price one way or another, so let the chips fall where they may.
And seriously, how silly would you look as the kid who paid for a spot on the team if people find out? Very silly is the answer to that question.