Yes,
every game played in the 2019 NCAA Tournament (even the First Four games) earned about $1.8 million for the teams and their conferences.
https://www.mercurynews.com/2019/03/...pple-and-more/
That number is expected to rise again in 2020, probably close to $2 million. So basically, in 2020, each win, which allows a team to advance and play an additional game, is worth an additional $2 million on top of the $2 million for winning the first round game. That is why seeding can be extremely important to a team from a mid-major conference like the MVC. Just look at the numbers.... teams seeded
#16 seed (1-139 vs #1 seeds), &
#15 seed (8-132 vs. #2 seeds) win rarely, and
#14 seed (21-119 vs. #3 seeds), &
#13 (win 21% of the time over #4 seeds) seeds just don't win very often against seeds 1, 2, 3, and 4.
But the odds of winning increase significantly if those teams can get a
#12 seed (50-90 vs. #5 seeds or win 36% of the time) or a
#11 seed (52-88 vs. #6 seeds, and 4 of those #11 seeds have made it to the Final Four including Loyola in 2018 ).
And that NCAA Basketball Tournament pool money really means a heck of a lot more to those mid-major schools who don't get massive revenues from BCS football. It can make the difference that allows schools like Butler, Gonzaga, and even past MVC members like Creighton and Wichita State to climb up out of the usual mid-major mold and become successful and financially wealthy teams year after year (even without football).
On the other hand, the big boys really don't want to see that happen, and they especially don't want to share that revenue with the mid-majors. They will keep trying to find ways to increase the total pool, but keep as much as possible for themselves.